The content creator is an experienced

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While we’ve discussed the pillars on which your website will never rank highly, let’s reveal the most important metrics for achieving great performance. The most important metric: Credibility We surveyed 20 professionals who constantly track their websites and analyze rankings. We also asked them about the most important metrics responsible for their rankings. result? To our surprise, of survey participants considered trustworthiness to be the main determining factor in achieving a high ranking in 2018. Let's discuss this indicator in more detail and understand its importance. What is the credibility in ? Credibility is one of the pillars of the (Expertise, Authoritativeness and Trustworthiness) framework.  

By saying trust, we are thinking about how accurate, honest, safe and reliable the page is. The level Phone Number List and degree of trust required in the source of an image varies depending on the nature of the particular web page. For example, e-commerce sites should have secure payment systems and product reviews should be honest and authentic. On the other hand, information pages on a clear (your money or your life) topic must be accurate to avoid any potential harm to individuals and communities. Why is credibility important? According to the Quality Rating Guide: Trust is the most important member of the family, as untrustworthy pages are rated lower, no matter how experienced, expert, or authoritative they appear.  



For example, financial scams are not to be trusted, even if the content creator is an experienced and expert scammer who is considered the go-to person for committing the scam! Providing information that is accurate and not misleading or harmful makes you trustworthy, thereby increasing your chances of climbing to the top. How to measure credibility? Credibility is measured by considering different factors. This is an ongoing evaluation that relies on various factors such as: Author information Citations Backlinks Reviews Website safety Content quality User engagement and more You should analyze these factors together and better understand trustworthiness within the framework . How to Improve Credibility To improve your website’s credibility, you can follow four actionable strategies: Create original and valuable content.